Sunday, April 29, 2012
Chrysler's Viper
So I am not usually a big car guy but as soon as I saw this viper advertised in Car and Driver magazine it immediately became my favorite car. It was a sneak peak for the car to be released in 2013 and they wanted to try and gain hype for it now. Do you think companies benefit from exposing this product early? Do you guys think that a remake of this viper will take off? I feel that Chrysler will benefit tremendously from doing this people will immediately fall in love with it. People love the Viper so having nostalgia for this product people will fall in love with it and think of better time.
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It seems like a good move to reveal the viper a little early. It gets people excited and get them to think about making a purchase. There is very few people in the world that can just buy a viper based on impulse or little awareness. Products of this magnitude can only benefit from early exposure.
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